Course detail

Certificate IV
National code
BSB42015 + BSB41315
Nationally recognised – meets AQF standards
Study mode
Study load
(eg 8hrs a week/1 unit p/mth)
Max 24 months
Start date
Enrol anytime
Payment options
– weekly, fortnightly or monthly payment plan
– upfront payment
– credit card, bank deposit, cheque, UnionPay.

Request information

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This course is approved by Centrelink for Austudy, Abstudy, Youth Allowance and Pensioner Education Supplement.

This qualification is no longer available for new enrolments.

Check out our Diploma of Business (Digital Marketing) delivered by our specialist digital marketing company H1 Digital Education.


This dual qualification has been designed to ensure you have the skills and knowledge to be an effective team leader, supervisor or manager.  You will learn the fundamental concepts of how to show leadership in the workplace, promote team effectiveness and innovation, as well as how to develop teams and individuals. You will also learn the art of profiling and identifying your target market and discover ways to appropriately market your business.

These skills are highly portable and once learnt can be applied to a variety of industries.

What will be my job title when I finish?

After successfully completing the dual Certificate IV in Leadership and Management + Certificate IV in Marketing, you will have the qualifications allowing you to work in any industry as a:

  • Team Leader
  • Supervisor
  • Marketing Coordinator
  • Public Relations Officer
  • Market Research Assistant
  • Project Assistant
  • Leading hand.

Benefits of this dual program:

  • Gaining two sought after nationally recognised qualifications
  • Receive two printed certificates
  • Saving time and money
  • Double your employment opportunities
  • Increase flexibility with your career
  • Increased understanding of other area of a business or other industries
  • Reduced workload from 22 units to 15 units
  • Flexible self paced learning – Up to 24 months to complete both qualifications, if required.

What is the course structure?

15 units are required in this dual program.

Please refer to the table below for the units of competency for this dual qualification Certificate IV in Leadership and Management + Certificate IV in Marketing. Based on market research, LMIT has carefully combined these qualification if you are interested in specialising in different areas, please contact us and we can put together a training plan specifically tailored to your needs.

Units of competency (15)

BSBMKG401 Profile the market
BSBMKG402 Analyse consumer behaviour for specific markets
BSBMKG408 Conduct market research
BSBCMM401 Make a presentation
BSBLDR401 Communicate effectively as a workplace leader
BSBLDR402 Lead effective workplace relationships
BSBLDR403 Lead team effectiveness
BSBMGT402 Implement operational plan
BSBINN301 Promote innovation in a team environment
BSBMGT403 Implement continuous improvement
BSBWOR404 Develop work priorities
BSBLED401 Develop teams and individuals
BSBWHS401 Implement and monitor WHS policies, procedures and programs to meet legislative requirements
BSBMKG413 Promote products and services
BSBRES401 Analyse and present research information

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*Learning Guarantee

You will be successful in obtaining your qualification in the TWELVE (12) month timeframe or we will offer you a free THREE (3) month extension in which to complete your qualification. You must be deemed to be on track for completion in order to receive free THREE (3) month extension.

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Online self-paced

Our courses are delivered online and are self-paced, allowing completion of your course in the comfort of your own home or office, giving you the convenience and flexibility to study when you wish. You will have access to all the user friendly learning resources you need to complete your course.

You will have a timeframe of TWELVE (12) months to complete your qualification from the date you enrol. When you enrol into your course with LMIT, your log on details and access to your course materials and assessment will be sent to you almost straight away, allowing you to begin your course.

Recognition Assessment formerly known as RPL

If you already have the skills and knowledge required for all or part of the Certificate IV in Leadership and Management or Certificate IV of Marketing, you will be able to use our Recognition Assessment process. Let us know if you would like some additional information on this and we can organise for one of our trainers to give you a call! 1800 819 651 .